Magdalena, an intelligent and simple girl with a scarred face, who became the target of ridicule. Using her skills and intelligence, Magda was able to create a soap that gained popularity, causing concern from the big corporation of the Narciso family, the richest and most powerful in their province. One day, a man enters her life and makes her feel beautiful and worthy of love. Magda falls in love with him and becomes pregnant. But in a tragic turn of events, Magda loses her business, her grandfather, and unborn child. Now, Magda returns with a new face to seek retribution from the powerful clan who destroyed her life, armed with the belief that beauty is power, and power is beautiful.